Individualism Finch & Co
2024.
Brief:
Finch & Co is a renowned antique gallery specializing in rare and collectible artifacts, ranging from historical curiosities to unique works of art. They produce a biannual catalogue that showcases their latest acquisitions, blending historical storytelling with visually compelling design. The brief was to conceptualize and design the Winter 2024 edition of the Finch & Co Catalogue, maintaining the brand’s sophisticated and curated aesthetic while ensuring clarity, readability, and an engaging visual hierarchy.
Process:
The design process began with extensive research into Finch & Co’s brand identity and past catalogues to ensure consistency while bringing a fresh, modern approach. Each artifact was carefully cut out and isolated, allowing for a clean and focused presentation. The next step was developing a thoughtful layout, ensuring that each piece was given appropriate space to breathe while maintaining a balanced and visually engaging composition.
Typography and color choices were selected to enhance the antique feel of the catalogue while keeping the design timeless and elegant. Special attention was given to the arrangement of text and imagery to create a sense of flow, guiding the reader through the collection seamlessly. The final result is a refined and sophisticated catalogue that reflects the individuality of each artifact while maintaining a cohesive overall design.
Made in Collaboration with Et Al
Link to full catalogue: https://issuu.com/artsolution/docs/finch_42_aw_web?fr=xKAE9_zU1NQ